Your donor database is one of your charity’s most valuable assets — but only if it’s used wisely. That’s where AI steps in, transforming messy or incomplete data into actionable insights.

Data is the Fuel. AI is the Engine.

Here’s how AI transforms donor data into fundraising success:

• Contact Enrichment: AI tools supplement missing data with verified public information, like job titles, interests, and giving history.
• Smart Segmentation: Donors are grouped by behavior, potential gift size, and preferred communication channels.
• Insight-Driven Campaigns: AI suggests tailored “ask” amounts, formats, and timings — automatically.

Why This Drives Better Results

AI removes the guesswork. Campaigns become smarter, targeting the right people with the right message at the right time — dramatically increasing conversion rates.

Little Phil’s Intelligent Donor Engine

Little Phil has integrated AI into its core fundraising engine. Their system:

• Analyses donation history and public data in real-time
• Creates enriched personas with actionable traits (not raw data)
• Powers AI agents that drive outreach autonomously

It’s the most cost-effective, scalable way to raise funds — built with nonprofits in mind.

Want to see how AI can help you raise more with less? Explore the platform at

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